Personalisation is the new mass communication

I went to a very interesting event last week, organized by ZX.YCN in Amsterdam: A Panel on Personalisation. In the panel were Tristan Thomas, Head of Marketing and Community at ‘bank of the future’ Monzo, Jonathan Chippindale, CEO of digital retail pioneers Holition, Jonna van den Dungen, CEO of predictive analytics tool StyleScript, and WeTransfer CMO Damian Bradfield.

I'm looking forward to their next event.

Read and watch here what we learnt.

(Yes ... indeed ... it's me)

Urban Oasis

Richard Vantielcke's "Urban Oasis" is a series of photographs documenting the fluorescent-lit grocery stores immersed in the darkness of the Parisian night.

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Justin Bieber In Macy's Black Friday Commercial

How silly!

Macy’s has launched “Screamer”, an advertising campaign featuring Justin Bieber, promoting the store chain’s Black Friday shopping deals.

People Of Walmart

Jessica Frech with 'People Of Walmart' ft people of Walmart.

The Keepers Of King Street

The Keepers Of King Street, London, by Hannah Blackmore. Nothing changes.

The Keepers of King Street from Hannah Blackmore on Vimeo.

Ed's Martian Book

One spacey author has stocked a bookstore with 3000 copies of his own book; he's a monobookist. Stop by 547 Hudson to visit Kessler's monobookstore, where you can get a glimpse at what's new and noteworthy, bestselling and recommended across all genres: Martian Summer.

HEMA

Dutch Profiles: HEMA. One of the biggest warehouses, WAS cheap, IS hip & trendy. In english.

Another Apple Store Dance

He's cute!! Stupid girls ... and stupid Apple guy.

The Hundreds Promo

The Hundreds are opening a new store in Santa Monica, April 1st.

Very nice promo.

En Selle Marcel - Bicycle Lifestyle Concept Store In Paris

'En Selle Marcel' is the first luxury bicycle lifestyle concept store in Paris. Beautiful bicycle!

Follow link for more info and pics.

Absurd Ikea Commercial - Banned

There are some weird people living in Sweden.



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Bottoms Up

This looks very efficient, allthough I think that beer lovers can not watch this video.

Still In Need For A Christmas Present? Hobbymasters!

Love her pants.

Austin Powers vs Dr Evil

Groovy!!!

Argos Catalogue 1976

This is so good. You can find all pages on How To Be A Retronaut.

Crab Vending Machines In Subway Station

follow link for story and more photos

Target

I like them. It's for a store named Target.







by Wieden + Kennedy