Personalisation is the new mass communication

I went to a very interesting event last week, organized by ZX.YCN in Amsterdam: A Panel on Personalisation. In the panel were Tristan Thomas, Head of Marketing and Community at ‘bank of the future’ Monzo, Jonathan Chippindale, CEO of digital retail pioneers Holition, Jonna van den Dungen, CEO of predictive analytics tool StyleScript, and WeTransfer CMO Damian Bradfield.

I'm looking forward to their next event.

Read and watch here what we learnt.

(Yes ... indeed ... it's me)

Who Should Pay On A Date?

To make life easier.

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Accidental Investing

Funny Invesco "It Can Happen" commercial.

My Kind Of Man

An Irishman abroad's view of the Wall Street Shenanigans: Wall Street Wankers.

Extreme Standing

Commercial for XSI Insurance 'Extreme Standing' (sports insurance).

XSI Insurance - Extreme standing from Akos Papp on Vimeo.

New Centraal Beheer Commercial

New commercial of Centraal Beheer, a dutch insurance company, this time involving sheep. I wonder, is it a commercial for travel insurance? Or for an insurance when you die?

The Financial Crisis Told By An Irishman

Hear! Hear!

Bontrust Finance 'Increase In Currency (Money Love)'

This is hilarious

27 Visualizations And Infographics To Understand The Financial Crisis

Study these to understand the financial crisis ... or just look at them, they look terrific!!!



Click here to study