TED, the non profit organization behind the TED Conference and TED Talks, launched Ads Worth Spreading to recognize the best in brand creativity and to raise the standards for advertising online and beyond.
A panel of 24 judges that included ad agency creatives, entrepreneurs, producers, filmmakers and journalists* selected ten overall winners and 14 honorable mentions. Overall, the winning entries tended to carry a broader social message or represent a beyond-spot approach or format.
More info on special site of TED.
WINNERS:
Agency: Wieden + Kennedy Portland
Client: Chrysler
Agency: Ogilvy Johannesburg
Client: The Topsy Foundation
Agency: Mother New York
Client: Target
Agency: Wieden + Kennedy Portland
Client: The Nike Foundation
Agency: Venables Bell + Partners
Client: Intel
Agency: Wieden + Kennedy London
Client: Nokia
Agency: BETC Euro RSCG
Artist: W Moore
Client: Dulux Valentine
Agency: Foresight MultiMedia
Client: the Savory Institute
Agency: HEIMAT Berlin
Client: Hornbach
Agency: Spyfilms
Client: Batelco
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