60 Years of Logos: Chermayeff & Geismar

"60 years ago Ivan Chermayeff and Tom Geismar joined forces and the world of design has never been the same. Their company Chermayeff & Geismar & Haviv has designed some of the most enduring and defining logos of the modern age. We honor their collaboration with this video, which includes, sadly, the last interview with Ivan before his passing."

60 Years of Logos: Chermayeff & Geismar from Dress Code on Vimeo.

Hipster Logo's

I don't know which I like better, the original ones or these. Allthough branding-wise these look like each other.

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Logos By Mike Frederiqo

Mike Frederiqo turns in his series Logos designers into brand logos. Marc Jacobs looks awesome.

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The Art And Influence Of Saul Bass

Saul Bass, an icon himself.

"In the world of graphic design one name stands out above many others. Although Saul Bass is not a household name there more than likely many things in your house and life that are iconic examples of his work."

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Floating Logos

Floating Logos by Matt Siber.

"Inspired by the proliferation of very tall signs in the American Mid-West, Floating Logos seeks to draw attention to this often overlooked form of advertising.  Perched atop very tall poles or stanchions, these corporate beacons emit their message by looming over us in their glowing, plastic perfection.  Elimination of the support structure in the photographs allows the signs to literally float above the earth.

Making the signs appear to float not only draws attention to this type of signage but also gives them, and the companies that put them there, an otherworldly quality.  References can be drawn to religious iconography, the supernatural, popular notions of extraterrestrials, or science fiction films such as Blade Runner.  Each of these references refer to something that can profoundly affect our lives yet is just beyond our control and comprehension."

New Logo American Airlines

And the big question is ... like or not like?! My personal opinion? Not like. Too busy.

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Superman Logo

The history of the Superman Logo, 1938 - 2013. Mm, some of them are pretty ugly.

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Ready For The Zombie Apocalypse

10 Logos redesigned for the Zombie Apocalypse by Ben Fellowes.

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Band Logos

Follow link below for 64 beautiful band logos.

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Vans vs Campbell

One word only: WANT!

The Supreme x Vans Campbell’s Soup Collection. The collaboration includes the Authentic, the Sk8 Hi and the Half Cab sneakers, all featuring a Campbell’s Soup all over print design.

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Saul Bass Pitch Video For Bell System Logo Redesign

From the AT&T Archives, the video pitch from Saul Bass for the Bell System logo redesign.

"Bass' work in logo design and movie title credit sequences spanned the latter half of the 20th century, with prominent work in each field. He worked closely with AT&T, designing not only the 1970 "bell" logo that was ubiquitous for a decade, but also, upon the divestiture of AT&T, he designed the original "death star" logo, unveiled in 1984.

One reason for this bell logo's ubiquity? That redesign was the largest corporate re-identity program in the U.S., ever. The redesign covered:
* 135,000 Bell system vehicles
* 22,000 buildings
* 1,250,000 phone booths
* 170,000,000 telephone directories

This film was made by his company as a presentation to AT&T executives. It would have extended to be shown to the public, but a number of his ideas in the film were not ultimately adopted, like his phone booth designs, and men's and women's uniforms. But a great many were—including, most memorably, the telephone vans and hardhat designs of the 1970s. He designed down to the details, showcasing in this film a myriad of ideas, right down to the yellow pages book designs, cufflinks for executives, and flags.

Bass' other very recognizable logo designs that persist today include those for Minolta, Girl Scouts of America, Avery International, Geffen Records, Warner Int'l, and many more. Bass' design for AT&T was the foundation for the logo that the company has today, redesigned in 2005 by Interbrand."

Produced by Saul Bass

New Logos In 2011

An infographic that shows some of the “Spankin New” logo re-designs of 2011.

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Source: WhatsOutt.com

What If Company Logos Were Honest?

Hilarious and true adbusting.

"What would happen if large corporations actually ran their companies with our best interests in mind? Their logos might look a bit more like these new editions in design wiz Viktor Hertz’s ongoing series: Honest Logos."

follow link for more pics & info

Logorama

An oldie but a goodie.

This is a short film that was directed by the French animation collective H5, François Alaux, Hervé de Crécy + Ludovic Houplain. It was presented at the Cannes Film Festival 2009. It opened the 2010 Sundance Film Festival and won a 2010 academy award under the category of animated short.

Double Rectangle Logo

The story behind the design of the Malcolm Fontier logo, the double rectangle.

Brand Reversioning

Graham Smith - who created a project called ©Brand Reversioning.

“A Brand Reversion is a brand logo that has undertaken a creative change based on the visual style of another brand logo: Brand identities with a split personality.”

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