Sep 29, 2012

Prada Fall / Winter 2012

Beautiful video for the Prada fall / winter 2012 collection.

For the Fall/Winter 2012 lookbook Real Fantasies, Prada projects the future of fashion as a retrofitted past. Set within a dystopian society of machines and jagged geometries, genetically perfected clones roam digital colonies. Each scene depicts an antiquated landscape within a galaxy of characters engrossed in oblique and possibly deviant power dynamics.

ART Direction by AMO: Ippolito Pestellini Laparelli, Fausto Fantinuoli

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